Categories
Car Sharing Shared Mobility Sharing Economy

The Dangers of Credit Stacking and Personal Guarantors to build a fleet

The newest trend on the sharing economy, car sharing is starting to claim its first corporate victims. The promise of Turo, Getaround, Hyrecar, and the likes of apparently profiting from renting (not sharing) a car or a fleet of cars has made more than one entrepreneur build businesses and car fleets through creative methods. Companies […]

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Marketing

Where does your business exist? The trick behind Conversations

Where does your business exist? The trick behind Conversations In this modern, digital world, Success in Marketing is measured through engagement, which is nothing else but reaching your audience and having them somehow react to your content. In Facebook, for example, that would be a Like, a Comment or a Share. But really, is that […]

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Digital Media

The six Social Media manifestations according to the Associated Press

The six Social Media manifestations according to the Associated Press The Associated Press is recognized worldwide as an authority in journalism standards. They have adopted Social Media as a series of outlets in which their journalists share and promote their stories, thus the need to include it since several years ago in their Stylebook. AP […]